Delving Deep:
Strategy & Brand Launch

• Corporate / Brand Identity
• Customer Identification & Segmentation
• Positioning Platform Evaluation
• Market Research
• Key Opinion Leader Strategy
• Brand Extension Strategies
• Rx to OTC Switching
• e-Healthcare Strategies
• Post Launch Research
• Some of the top most brand launches in the last few years - Methycobol, Valus, Gatrie, Letroz, Vah, Lezyncet to name a few that have come from our stable.

Oxygen Supply Channels

• Mass Media
• TV / Press / Outdoor / POP / Brochures / Internet
• Public Relations
• Corporate Communications
• Corporate & Brand Films
• Corporate & Brand Websites
• School Programmes
• Corporate Programmes
• Helpline
• DM Campaign Alliances
• Integrated in its true sense, has in-house capabilities to handle different media, and does so for over 30+ healthcare clients.

Conferences, Exhibition & Events

• Indian & International Conferences with Full Hospitality Services
• Theme Conferences
• Full Exhibition Services
• Conference & Exhibition Kits
• Conference Audio Visuals
• Brand Launch Meets
• Conference CDs
• Movie Club
• Celebrity Entertainment
• Software Games
• Specialized Events for Doctors & Customers
• Has handled 40+ conferences & exhibitions last year with very innovative executions.

Customer Relationship Management

• CRM Programme
• Concepts
• Software Implementation
• Database Management
• Updation / Reporting
• Website / WebPages: Design & Hosting
• Catalogue Programmes
• Gifting with a Cause
• Handling Relationship Management of 55,000 Doctors for 7 pharmaceutical companies, including Database Management, Software Benefits and Logistics.

Multimedia & Print Communications

• Corporate / Brand theme films (Live or Flash)
• Software / Interactive Games
• Multimedia Corporate Presentations
• Point of Sale
• Detailer / Visual Aid
• LBL / Direct Mail
• Brand Manual
• Booklets / Newsletters
• Target Specific Magazines
• Customer Pick Ones
• Annual Reports
• Oxygen has its own multimedia system & a full-fledged team to make highly effective multimedia products. It also has strategic allies in digital printing and other printing medium.

Medical Communications

• Medical Films
• Panel Discussions
• Conference Proceedings & Transcripts / Abstracts & CDs
• Speaker Kits
• Medical Book & Periodicals
• Product Monographs
• Medical Newsletters
• Soft Medical
• With 3 full-time doctors and an eminent advisory panel, medical communications for about 30+ brands are done on need basis.

Internal Customer

• Sales Meets with Theme
• Travel, Hospitality & Event Management
• Audio Visuals
• Events & Games
• Motivational Concepts
• Motivational Songs
• Magazines for Sales Team
• Sales and Effectiveness Training
• Training Manuals
• Meeting Kits
• Continuously working with 12+ healthcare clients to help motivate / energize their most important resource - internal customer - through various media.

Media Properties